Quick Trip Case Study BUS 430 (ASSURED A)

Document Content and Description Below

Quick Trip Case Study BUS 430 (ASSURED A) QUIKTRIP CASE ANALYSIS 2 Introduction Operations management is critical in any business. The vital competitive priorities or aspects in operations manage... ment include innovativeness, quality, cost, delivery quality, and flexibility. Costs refer to the effective monitoring of expenditures by the enterprises as well as the effective distribution of the cost on different services and products. Quality is ensuring that the services or the products that the enterprises are producing are according to the right specifications. Flexibility refers to the ability to balance and manage changes in the service mix, workforce, volume equipment, and other resources. Innovativeness refers to the ability to quickly develop or come up with new services, products or process that will positively impact the enterprise (Heizer, 2017). With these key competitive priorities, operations management can help develop operations strategy that will be able to improve the position of a business in the market as well as guide the decisions that affect processes such as planning, control, technology, capability, and production processes. The advantages or limitation of an operation strategy is affected by the consistency demonstrated in the organization on its competitive priorities and the decisions on its operational processes, for a business to maintain a competitive advantage and an effective operations strategy that need to categorize them into decision strategies and determine the qualities that work best for them. Evaluate the QuickTrip operations strategy and explain how the organization seeks to gain a competitive advantage in terms of sustainability. Quick trips ability to compete in the industry depends on its operations strategy aligned with its mission of serving is customers. The competitive dimensions of operations by quick trip include products quality, reliability, customer service cost and delivery of services. Quick trips QUIKTRIP CASE ANALYSIS 3 operational strategy is vertically linked to its customers and horizontally linked to other parts of the store. It operations strategy is related to the specification of its services. Through the coordination and management of supply chains, the company contains a blueprint of how it combines the customers and the organization (Heizer, 2017). In the case, the author states that the key is making the right operating decisions. The company invests in its employees, and it can offer low prices. This results in a quality service advantage. At a quick trip, the services advantage is evident. The store has easy to navigate and organized shelves. It has parking lots, clean bathrooms and quick, friendly service. This gives the in-store the profitability it has over its competitors. The quick trip has operating decisions that work best of its employees, customers and ultimately its profitability. One if its principle in operations strategy is simplicity. The store has the same store layout throughout its locations, and it has a limited product variety (Ton, 2011). This reduces complexity, and it leads to fewer errors and high employee productivity. The standardization of products and the in-store layout provides flexibility, and Quick trip can transfer an employee from one store to the other. Another operations strategy is cost. The company increases costs for its short term for long term benefits (Ton, 2011). For example, the store invests in its relief employees who cover sick employees or those who are on leave. This helps the store by having it never understaffed. It also crosses trains its employees to ensure they are capable of multi function. This ensures that an employee can be easily shifted when the need arises. This ensures tat the quality of service that is offered to the customers is high and it leads to competitiveness in the industry as well as profitability. [Show More]

Last updated: 2 years ago

Preview 1 out of 9 pages