BU480 Online Exam Set 2/BU480 Online Exam Set 2
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Question 1 (5 points) Companies can choose from five main possibilities to target market segments. Which of the following is NOT one of the possibilities? Single-segment concentration Multi-segmen... t concentration Selective specialization Product specialization Question 2 (5 points) __________ coalitions are those set up among firms with complementary business activities. Connex Non-connex Complementary Non- complementary Question 3 (5 points) An important dimension of the __________ environment that impacts the development and use of the Internet is online usage patterns. economic social political and legal natural Question 1 (5 points) Companies can choose from five main possibilities to target market segments. Which of the following is NOT one of the possibilities? Single-segment concentration Multi-segment concentration Selective specialization Product specialization Question 2 (5 points) __________ coalitions are those set up among firms with complementary business activities. Connex Non-connex Complementary Non- complementary Question 3 (5 points) An important dimension of the __________ environment that impacts the development and use of the Internet is online usage patterns. economic social political and legal natural [Show More]
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