BUSI 330 - Quiz 2 2020 with complete solution(Real quiz)-Liberty University

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BUSI 330 - Quiz 2 2020 with complete solution(Real quiz)-Liberty University BUSI 330 – Quiz 2 • Question 1 1.5 out of 1.5 points Figure 4-5 In Figure 4-5, D represents the __... ________ influences that can affect the consumer purchase decision process. • Question 2 1.5 out of 1.5 points Because the average consumer operates in a complex environment, the human brain attempts to organize and interpret information with a process referred to as • Question 3 1.5 out of 1.5 points When purchasing a reusable water bottle, factors like durability, price, and temperature control that a consumer considers prior to purchase are called • Question 4 1.5 out of 1.5 points Research shows that consumer socialization with respect to brand preferences is evidenced among children • Question 5 1.5 out of 1.5 points The family life cycle concept refers to • Question 6 1.5 out of 1.5 points Customer satisfaction is an important focus for marketers because • Question 7 1.5 out of 1.5 points Consumers' ability to perceive taste differences in chocolate bars is an example of • Question 8 1.5 out of 1.5 points The fear of physical harm, a large financial outlay required to buy the product, fear of poor product performance, and fear of disapproval from friends can all contribute to • Question 9 1.5 out of 1.5 points Consumers spend little time and effort evaluating alternatives in the purchase of flour and soap. The consumer purchase decision process for such staples involves __________, which is virtually a habit and typifies low-involvement decision making. • Question 10 1.5 out of 1.5 points A consumer's subjective perception of how a product or brand performs on different attributes based on personal experience, advertising, and discussions with other people are referred to as • Question 11 1.5 out of 1.5 points According to the textbook, JCPenney buys paper for which of the following media? • Question 12 1.5 out of 1.5 points A buy class situation affects buying center tendencies in different ways. If there are two or three people involved, the problem is a minor modification, and the suppliers considered are the present ones, the buy class situation is most likely a • Question 13 1.5 out of 1.5 points Derived demand means the demand for industrial products and services is driven by, or derived from, the • Question 14 1.5 out of 1.5 points When the General Services Administration (GSA), an agency of the federal government, purchased 116 Chevy Volts from General Motors for its vehicle fleet, it was operating as • Question 15 1.5 out of 1.5 points Reverse auctions • Question 16 1.5 out of 1.5 points Dell, Inc., sells surplus, refurbished, or closeout computer merchandise at its dellauction.com website to many buyers who bid competitively against one another. This is an example of a • Question 17 1.5 out of 1.5 points What type of online auction includes one buyer and many sellers? • Question 18 1.5 out of 1.5 points A firm that reprocesses a product or service it buys before selling the product again to the next buyer is referred to as • Question 19 1.5 out of 1.5 points Organizational buyers are • Question 20 1.5 out of 1.5 points A software company has updated its logo. It now needs to order new letterhead and business cards. This purchase would be a • Question 21 1.5 out of 1.5 points There are ________ World Trade Organization countries, including the United States, which account for more than 90 percent of world trade. • Question 22 1.5 out of 1.5 points Based on a study of 6,500 teens in 26 countries, when asked what country had the most influence on their attitudes and purchase behavior, 54 percent of teens from the United States, 87 percent of those from Latin America, 80 percent of the Europeans, and 80 percent of those from Asia named • Question 23 0 out of 1.5 points Global companies have five strategies for matching products and their promotion efforts to global markets. Changing a product in some way to make it more appropriate for a country's climate or preferences is an example of which type of global marketing product and promotion strategy? • Question 24 1.5 out of 1.5 points Whirlpool asked the United States to impose ________ on washing machine imports made by LG Electronics and Samsung Electronics, both South Korean companies, to raise the price of these products. Whirlpool accused these companies of selling below fair market value and receiving anticompetitive export subsidies from their governments, both of which could jeopardize American jobs. • Question 25 1.5 out of 1.5 points PepsiCo and The Strauss Group have together formed an Israeli business to market Frito-Lay's Cheetos, Ruffles, and Doritos in Israel. This global market entry strategy is known as • Question 26 1.5 out of 1.5 points A country's income distribution is important because it gives a more reliable picture of a country's ________ than just per capita income alone. • Question 27 1.5 out of 1.5 points The trade feedback effect is one argument for • Question 28 1.5 out of 1.5 points Which of the following statements about the dynamics of world trade is most accurate? • Question 29 1.5 out of 1.5 points The North American Free Trade Agreement was designed to encourage free trade between • Question 30 1.5 out of 1.5 points A country's imports [Show More]

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