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Decision Making

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( Topic: Decision Making) Read the list of 3 articles grouped under the selected topic.(see attached PDF) Research one additional article on the same topic from a peer-reviewed journal published in ... the last four years (2014+). Distill the readings into a 1-2 page synthesis paper. A synthesis paper identifies key concepts and ideas that tie all the papers together. A good synthesis can meaningfully blend the ideas from all the articles into a coherent conversation. The paper should provide an “at a glance” understanding of a specific consumer behavior research topic that you can later use to quickly refresh your knowledge on the topic Please follow the Style Guide below when writing your paper. Searching Journals Use one of the following online resources to search for new articles: Google Scholar - link: scholar.google.com Business Source Complete - UO Library | Databases A-Z | B I would prefer articles from the following peer reviewed journals: Journal of Consumer Research, Journal of Consumer Psychology, Journal of Marketing, Journal of Marketing Research, Marketing Psychology, Journal of Retailing, Marketing Letters. If you find articles in journals other than those listed above, please send a copy of the article to me first before proceeding so I can confirm that it is a peer reviewed source. [Show More]

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