User Generated Commercials
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Research on the concept of user- generated media (also known as new media). Discussion on how the user-generated commercials add value and how they may be enhancing a product's strategic plan. What... ethical issues may be emerging? Plus an example in your life of how a company is using new media to enhance their marketing offering. [Show More]
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Oct 30, 2019
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Oct 30, 2019
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