Management > eBook-PDF > [eBook] [PDF] Strategic Management 5th edition By Frank T. Rothaermel (All)

[eBook] [PDF] Strategic Management 5th edition By Frank T. Rothaermel

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PART ONE: ANALYSIS 1. What Is Strategy? 2. Strategic Leadership: Managing the Strategy Process 3. External Analysis: Industry Structure, Competitive Forces, and Strategic Groups 4. Internal Analys... is: Resources, Capabilities, and Core Competencies 5. Competitive Advantage, Firm Performance, and Business Models PART TWO: FORMULATION 6. Business Strategy: Differentiation, Cost Leadership, and Blue Oceans 7. Business Strategy: Innovation, Entrepreneurship, and Platforms 8. Corporate Strategy: Vertical Integration and Diversification 9. Corporate Strategy: Strategic Alliances, Mergers, and Acquisitions 10. Global Strategy: Competing Around the World PART THREE: IMPLEMENTATION 11. Organizational Design: Structure, Culture, and Control 12. Corporate Governance and Business Ethics PART FOUR: MINICASES How to Conduct a Case Analysis MiniCases 1. Apple: What’s Next?2. Starbucks CEO Kevin Johnson: " I'm not Howard Schultz" 3. BlackBerry’s Rise and Fall 4. Nike’s Core Competency: The Risky Business of Creating Heroes 5. Business Model Innovation: How Dollar Shave Club Disrupted Gillette 6. How JCPenney Sailed into a Red Ocean 7. Platform Strategy: How PayPal Solved the Chicken-or-Egg Problem 8. GE: Corporate Strategy Gone Wrong 9. Disney: Building Billion Dollar Franchises 10. Hollywood Goes Global 11. Yahoo: From Internet Darling to Fire Sale 12. Uber: Ethically Most Challenges Tech Company? Full-Length Cases 1. Airbnb Inc.* 2. Kickstarter 3. Facebook, Inc.* 4. Space X 5. Delta Air Lines, Inc. 6. The Movie Exhibition Industry 7. Starbucks Corporation* 8. The Vanguard Group* 9. Better World Books and the Triple Bottom Line 10. McDonald's Corporation* 11. Best Buy Co., Inc.* 12. Walmart, Inc. 13. Tesla, Inc.* 14. Netflix, Inc.* 15. Amazon.com., Inc.* 16. Apple, Inc.* 17. The Walt Disney Company* 18. UPS in India 19. Alphabet's Google 20. Merck & Co., Inc. 21. Nike, Inc.* 22. Uber Technologies *Note: The 12 Full-Length cases are included as a separate complimentary eBook in Connect are: Airbnc, Inc., Facebook, Inc., Starbucks Corporation, The Vanguard Group, McDonald’s Corporation, Best Buy Co., Inc., Tesla, Inc., Netflix, Inc., Amazon.com, Inc., Apple, Inc., The Walt Disney Company, Nike, Inc. [Show More]

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