Marketing > eBook-PDF > Marketing Management An Asian Perspective, 7th Edition By Philip Kotler, Kevin Keller, Swee Ang, Chi (All)
Book Description Paperback. Condition: New. 7th edition. Language: English. Brand new Book. For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold stand... ard text that reflects the latest in marketing theory and practice. The world of marketing is changing everyday-and in order for students to have a competitive edge, they need a textbook that reflects the best of today's marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice. Book Description Paperback. Condition: New. 7th edition. Language: English. Brand new Book. For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. The world of marketing is changing everyday-and in order for students to have a competitive edge, they need a textbook that reflects the best of today's marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice. [Show More]
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Jan 14, 2023
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