[Solved] Bus 495 Quiz 2
Lillian James (username: LJAMES55)
Attempt 1
Written: Nov 17, 2019 5:42 PM - Nov 17, 2019 7:42 PM
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Question 6
A wood
...
[Solved] Bus 495 Quiz 2
Lillian James (username: LJAMES55)
Attempt 1
Written: Nov 17, 2019 5:42 PM - Nov 17, 2019 7:42 PM
Submission View
Your quiz has been submitted successfully.
Question 6
A wood flooring company MBP has the product line XYZ with the relative market share of 0.35. Assume that the growth rate of that product line is at 5%. The strategic planner intends to evaluate the product line in the BCG matrix. The strategic planner assumes the base-line growth rate is at 6%, and the medium market share is at 0.5 in that industry.
In the BCG matrix for wood flooring industry, product line XYZ is located in the quadrant of __________.
Star
Dog
Question mark
Cash cow
Question 8
The quantified values of _______________ are the coordinates of the x-axis (horizontal axis) whereas the quantified values of _______________ are the coordinates of the y-axis (vertical axis).
Financial Strength (FS) factors; Industry Strength (IS) factors
Competitive Advantage (CA) factors; Environmental Stability (ES) factors
Industry Strength (IS) factors; Competitive Advantage (CA) factors
Financial Strength (FS) factors; Competitive Advantage (CA) factors
Question 11
Company Y competes with 4 key competitors and a group of relatively small companies in the steel industry. The revenues of these competitive companies in the steel industry are given in the following table. You are tasked to determine the relative market share of each competitor in that industry.
Companies
Corporate Revenues
Relative market share per BCG conceptual requirement
Company R
$150,000
Company S
$180,000
Company T
$160,000
Company U
$170,000
Remaining companies in the steel industry
$110,000
Total
$770,000
0.06; 0.25; 0.22; 0.21; 0.12
0.83; 1.11; 0.90; 0.85; 0.50
0.83; 1.06; 0.89; 0.94; 0.61
0.80; 0.97; 0.85; 0.94; 0.45
Question 16
A collectible manufacturing company Becollectibles, Inc. has 4 product lines with the relative market shares and industry growth rate given in the following table. The assumptions made by the strategic planner are: Base-line growth rate is at 5.5%, and the medium market share is set at 0.5 in the BCG matrix. Determine the respective quadrants in the BCG analysis for these product lines.
Product lines by Becollectibles, Inc.
Relative market share
Industry growth rate
BCG quadrant
Product line 1
0.45
4.5%
Product line 2
0.56
3.7%
Product line 3
0.64
6.1%
Product line 4
0.38
5.7%
Question mark, cash cow, star, dog
Dog, cash cow, star, question market
Question mark, star, cash cow, dog
Dog, star, cash cow, question mark
Question 19
The strategic researcher determines the various elements that are relevant for the SPACE matrix for Stevenson Die-Cast Inc. in the following table. Please determine the x-axis coordinate, the y-axis coordinate, and the quadrant in that SPACE matrix for the strategic researcher.
Stevenson Die-Cast Inc.
Internal Strategic Position
External Strategic Position
Competitive Advantage (CA)
Industry Strength (IS)
Product quality
-2
Growth potential
2
Market share
-3
Intensive start-up costs
2
Speed to market
-2
Capacity utilization
1
Control over suppliers
-2
Barriers to entry into market
3
Average of CA
Average of IS
Sum for X axis coordinate:
Stevenson Die-Cast Inc.
Financial Strengths (FS)
Environmental Stability (ES)
Return on equity
1
Technological changes
-1
Liquidity ratios
2
Inflation rate
-2
Cash flow
3
Price elasticity of demand
-3
Inventory turnover
2
Risk involved in business
-1
Average of FS
Average of ES
Sum for Y axis coordinate:
x axis coordinate = 0.45; y-axis coordinate = -1.08; competitive quadrant
x-axis coordinate = 1.75; y-axis coordinate = 0.75 aggressive quadrant
x-axis coordinate = -1.15; y-axis coordinate = -1.82; defensive quadrant
x-axis coordinate = -0.25; y-axis coordinate = 0.25; conservative quadrant
Question 20
The strategic researcher uses the value of 0.5 to determine the medium level of the relative market share. Determine the relative market shares and the quadrants in BCG for the product lines (1), (2), (3) and (4) of MNPQ in their respective BCG matrices.
Product line
Expected revenues
Company MNPQ relative market share
Industry growth rate
Base-line growth rate
Quadrant in respective BCG matrices
Company MNPQ
Largest competitor
Product line (1)
$15,500
$34,000
11%
10.00%
Product line (2)
$39,000
$42,000
8%
6.00%
Product line (3)
$31,000
$40,000
7%
9.00%
Product line (4)
$11,000
$32,000
6%
8.00%
Total
$96,500
$148,000
Relative market share of Product line (1)= 0.43;: Cash cow; and relative market share of Product line (2) = 0.89; Star
Relative market share of Product line (3)= 0.73; Cash cow, and relative market share of product line (4) = 0.43; Dog
Relative market share of Product line (3) = 0.78; Cash cow; and relative market share of product line (1)= 0.46; Question Mark
Relative market share of Product line (2) = 0.83; and relative market share of product line (3) = 0.78; both are Cash Cows
Question 21
Beta Toy Company competes with three large toy manufacturers and the group of remaining companies in the die-cast toy industry. Please compute the respective market share per BCG matrix of each of these companies: Beta Toy Company, Sigma Die-cast Company, Omega Die-cast Company, Racing Collectible Company, and the group of smaller companies.
Companies
Market Share
Relative market share per BCG conceptual requirement
Beta Toy Company
21%
Sigma Die-cast Company
7%
Omega Die-cast Company
42%
Racing Collectible Company
28%
Group of smaller companies
2%
Total
100%
0.50; 0.17; 1.50; 0.67; 0.05
0.48; 0.21; 1.45; 0.72; 0.04
0.52; 0.19: 1.24; 0.80; 0.07
0.05; 0.29; 1.39; 0.76; 0.03
Attempt Score:
3.36 / 5 - 67.2 %
Overall Grade (highest attempt):
3.36 / 5 - 67.2 %
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