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Test Bank for Business Research Methods 14th by Pamela Schindler

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Chapter 1 Student name:__________ 1) Explain the essential tenets of the scientific method and why this method is important for business research. 2) Explain the meaning of deduction and inductio... n. Provide an argument that exemplifies each form. 3) Recently, several states have passed no texting while driving laws, believing that texting is a major influence in the increase in traffic accidents, especially among younger drivers. Explain the meaning of an operational definition and develop a good operational definition for texting while driving. Identify the omissions that would weaken your definition. 4) Recently, several studies have sought to measure the extent of binge drinking among college students. Explain the meaning of an operational definition and develop a good operational definition for binge drinking. 5) Metro University has set a goal to increase the percentage of alumni who donate to the university and to increase the average amount given by those who have donated in the past. Metro University hopes that holding special events at homecoming night designed specifically for alums will result in an increase in donations. Consequently, it is planning a special Alumni Bash for homecoming night, and invitations have been sent to students who graduated between 1975 and 2000. Identify the dependent and independent variables in the example. State a hypothesis using the information provided. 6) Direct observation of phenomena, empirically testable hypotheses, and the ability to rule out rival hypotheses are all essential tenets of the ________. A) experiential method B) scientific method C) intuitive process D) strategic management process E) account planning philosophy [Show More]

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