BUSN 115 Week 5 Quiz Question 1. Question : (TCO 5) Marketing intermediaries who bring buyers and sellers together and assist in negotiating an exchange is called _____. administered distr... ibution system CORRECT agents and brokers retailer distribution channel contractual distribution system Question 2. Question : (TCO 9) Promotional methodology in which heavy advertising and sales promotion efforts are directed toward consumers so that they will request the products from retailers is called _____. viral marketing publicity personal selling CORRECT pull strategy pick economy Instructor Explanation: Chapter 16, Week 5 Points Received: 5 of 5 Comments: Question 3. Question : (TCO 8) All the techniques sellers use to inform people about and motivate them to buy their products or services is called _____. product place CORRECT promotion price marketing [Show More]
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