Break the Rules!
About Break the Rules!
Discover the six counter-conventional mindsets to be a changemaker In Break the Rules!: The Six Counter-Conventional Mindsets of Entrepreneurs That Can Help Anyone Change the World, celebrated London Business School entrepreneurship professor, keynote speaker, and best-selling author Dr. John Mullins delivers an eye-opening and insightful exploration of what sets successful entrepreneurs apart from other business people and from those who fail to reach their goals. You’ll discover a compelling argument that successful entrepreneurs exhibit one or more of the six break-the-rules mindsets revealed in this book. Each of these six mindsets can be learned, practiced, and built upon—by anyone, in any business setting large or small, old or new—, to create thriving businesses that grow and prosper. Mullins draws on over two decades of research to show you how to do exactly that. You’ll also find: Explanations of why the six break-the-rules mindsets fly in the face of conventional business a...
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