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BADM 509 Module 6 Peer Assignment | Write a memo to the CEO of Walt Disney Company and explain why the company should be acquiring smaller movie studios like Pixar, Marvel and Lucasfilm

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Case Study > University of Illinois, Urbana Champaign BADM 509 Module 6 Peer Assignment University of Illinois, Urbana Champaign BADM 509 Module 6 Peer Assignment Write a memo to the CEO of Walt Di... sney Company and explain why the company should be acquiring smaller movie studios like Pixar, Marvel and Lucasfilm. That is, based on the company’s experience and what you have learned about diversification, and mergers & acquisitions, make the case why it is a good idea for the company to continue to acquire smaller successful movie studios? How can Disney most effectively capture the presumed advantages of such acquisitions? What are the major risks of this strategy and how can those risks be reduced? [Show More]

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