Communication > SOPHIA Milestone > Sophia_Visual_Communication_Milestone_3. Saylor Academy COMM COMM001 . (All)

Sophia_Visual_Communication_Milestone_3. Saylor Academy COMM COMM001 .

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You passed this Milestone 19 questions were answered correctly. 2 questions were answered incorrectly. 1 What is the purpose of crisis management?  To manipulate the public to accept a point ... of view  To manage an integrated marketing campaign  To restore the good reputation of an entity that has been tarnished by an event or incident  To change the meaning of an ad campaign CONCEPT Public Relations 2 Which scenario is part of the production step in a project to create a magazine print ad for a dog walking service?  The client approving the creative brief and giving the project a green light  The copy editor submitting changes to the headlines for final approval  A print facility inserting the ad in the layout for their next issue run RATIONALE A print facility inserting the ad in the layout for their next issue run is part of the production process. When an ad is ready for production, it is made available for public distribution. CONCEPT Production 3 Which brainstorming activity involves connecting related ideas?  Visualization  Sticky notes  Mind mapping  Thumbnail drawing RATIONALE Mind mapping is a way to brainstorm in which participants connect ideas that are related to one another. With mind mapping, you can construct a web (or tree) of associated ideas using any brainstorming method (e.g., thumbnail drawings, sticky notes, etc.). CONCEPT Ideation & Visual Thinking [Show More]

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