Business Management > TEST BANKS > Test Bank for BCOM, 10th Edition by Lehman, DuFrene and Walker (All)
Test Bank for BCOM, 10th Edition, 10e by Carol M. Lehman, Debbie D. DuFrene TEST BANK ISBN-13: 9780357026588 Full chapters included Part 1: Communication Foundations Chapter 1: Establishing a Fr ... amework for Business Communication 1-1 Value of Communication 1-2 The Communication Process 1-3 Communicating within Organizations 1-4 Contextual Forces Influencing Business Communication Chapter 2: Focusing on Interpersonal and Group Communication 2-1 Behavioral Theories That Impact Communication 2-2 Nonverbal Communication 2-3 Listening as a Communication Skill 2-4 Group Communication 2-5 Meeting Management Part 2: Communication Analysis Chapter 3: Planning and Decision Making 3-1 Step 1: Consider the Applicable Contextual Forces 3-2 Step 2: Determine the Purpose, and Select an Appropriate Channel and Medium 3-3 Step 3: Envision the Audience 3-4 Step 4: Adapt the Message to the Audience's Needs and Concerns 3-5 Step 5: Organize the Message Chapter 4: Preparing Written Messages 4-1 The Genre of Business Writing 4-2 Effective Introductions, Coherent Paragraphs, and Powerful Sentences 4-3 Revise to Grab Your Audience's Attention 4-4 Improve Readability 4-5 Proofread and Revise Part 3: Communication through Voice, Electronic, and Written Messages Chapter 5: Communicating Electronically 5-1 Data Security 5-2 Appropriate Use of Technology 5-3 Electronic Mail Communication 5-4 Web Page Communication and Social Media 5-5 Voice and Wireless Communication 5-6 Collaborating in Virtual Teams Chapter 6: Delivering Good- and Neutral-News Messages 6-1 Deductive Organizational Pattern 6-2 Good-News Messages 6-3 Routine Claims 6-4 Routine Requests 6-5 Routine Messages about Orders and Credit 6-6 Procedural Messages Chapter 7: Delivering Bad-News Messages 7-1 Choosing an Appropriate Channel and Organizational Pattern 7-2 Developing a Bad-News Message 7-3 Refusing a Request 7-4 Denying a Claim 7-5 Denying Credit 7-6 Delivering Constructive Criticism 7-7 Communicating Negative Organizational News Chapter 8: Delivering Persuasive Messages 8-1 Persuasion Strategies 8-2 Sales Messages 8-3 Persuasive Requests Part 4: Communication through Reports and Business Presentations Chapter 9: Understanding the Report Process and Research Methods 9-1 Characteristics of Reports 9-2 Basis for Reports: The Problem-Solving Process 9-3 Selecting a Method of Gathering Information 9-4 Collecting and Organizing the Data 9-5 Arriving at an Answer Chapter 10: Managing Data and Using Graphics 10-1 Communicating Quantitative Information 10-2 Using Graphics 10-3 Types of Graphic Aids 10-4 Including Graphics in Text Chapter 11: Organizing and Preparing Reports and Proposals 11-1 Parts of a Formal Report 11-2 Organization of Formal Reports 11-3 Choosing a Writing Style for Formal Reports 11-4 Short Reports 11-5 Proposals Chapter 12: Designing and Delivering Business Presentations 12.1 Planning an Effective Business Presentation 12-2 Organizing the Content 12-3 Designing Compelling Presentation Visuals 12-4 Refining Your Delivery 12-5 Adapting to Alternate Delivery Situations Part 5: Communication for Employment Chapter 13: Preparing Resumes and Application Messages 13-1 Preparing for the Job Search 13-2 Planning a Targeted Resume 13-3 Preparing Resumes for Print and Electronic Delivery 13-4 Supplementing a Resume 13-5 Composing Application Messages Chapter 14: Interviewing for a Job and Preparing Employment Messages 14-1 Understanding Types of Employment Interviews 14-2 Preparing for an Interview 14-3 Conducting a Successful Interview 14-4 Preparing Other Employment Messages [Show More]
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