COMMUNICATION IN BUSINESS CONTEXTS ASSIGNMENT 1 – SEMESTER 1 – -comprehensive -2022
1. You MUST peruse all your learning resources BEFORE attempting this assignment.
2. Read the CENTRAL SCENARIO below in conjunction wi
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COMMUNICATION IN BUSINESS CONTEXTS ASSIGNMENT 1 – SEMESTER 1 – -comprehensive -2022
1. You MUST peruse all your learning resources BEFORE attempting this assignment.
2. Read the CENTRAL SCENARIO below in conjunction with the scenarios presented in each question before answering the questions.
3. The assignment consists of 4 long questions. Answer all the questions.
4. Question 1 requires you to watch the 4 video lessons and interact on the discussion forums on myUnisa and then paste the “screenshots of your interactions in this assignment.
5. The technical presentation of your assignment is of the utmost importance. This aspect of your work contributes 10% of your assignment mark. See the instructions on technical presentation in Section B below.
B. LEARNING OUTCOMES
Outcome 1
Students are sensitive to the importance of communication in accounting practice.
Assessment criteria:
o Barriers in communication are identified and discounted in accounting communication situations.
o Sensitivity is shown for differences in frames of reference in accounting.
Outcome 2 Students can analyse a communication situation in a business context in terms of target audience, purpose and content.
Assessment criteria:
o Audience analyses are done based on simulated communication situations.
o Purpose of communication is expressed clearly in well-formulated proposals.
o Messages are analysed in relevant texts in terms of the concepts, principles, theories and rules of the relevant discipline.
Outcome 3 Students can respond appropriately when considering specific characteristics of the target audience, the purpose and the content.
Assessment criteria:
o Reports are written showing information-gathering skills and competence for analysis and synthesis.
o Written proposals for public presentations are compiled by using relevant subject-related material.
o Reactions on simulated accounting communication scenarios are evaluated following known procedures.
Outcome 4
Students can apply language appropriately in their communication activities.
CONTINUED.....
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