Business > CASE SOLUTIONS > Ombre, Tie-Dye, Splat Hair Trends or Fads Pull and Push Social Media Strategies at L'Oréal Paris by (All)
Ombre, Tie-Dye, Splat Hair Trends or Fads Pull and Push Social Media Strategies at L'Oréal Paris by Bens, Dubois | Harvard Case Solutions & Notes
Document Content and Description Below
Ombre, Tie-Dye, Splat Hair Trends or Fads Pull and Push Social Media Strategies at L'Oréal Paris by Bens, Dubois | Harvard Case Solutions & Notes The case focuses on an innovative social media stra... tegy by L'Oréal Paris to "listen" to consumers, then develop a product to meet consumer needs and market it. First, the company partnered with Google to track emerging styles and determine which (if any) would endure. Then it leveraged social media when deciding how to position, name and launch the product. A teaching note supplement with short recommendations for remote teaching of the case is available. The case focuses on an innovative social media strategy by L'Oréal Paris to "listen" to consumers, then develop a product to meet consumer needs and market it. First, the company partnered with Google to track emerging styles and determine which (if any) would endure. Then it leveraged social media when deciding how to position, name and launch the product. A teaching note supplement with short recommendations for remote teaching of the case is available. [Show More]
Last updated: 7 months ago
Preview 4 out of 13 pages
Loading document previews ...
Buy this document to get the full access instantly
Instant Download Access after purchase
Buy NowInstant download
We Accept:
Reviews( 0 )
$11.00
Can't find what you want? Try our AI powered Search
Document information
Connected school, study & course
About the document
Uploaded On
Aug 11, 2023
Number of pages
13
Written in
Additional information
This document has been written for:
Uploaded
Aug 11, 2023
Downloads
0
Views
122
