• social perception Answer: the study of how we form impressions of and make infer-ences about other people. "Constructing an understanding of the social world from the data we get throughour se... nses" • social cognitions Answer: how people select, interpret, remember, and use socialinformation "Waysindividuals process, organize, structure, and retrieve info to make sense outof themselves, others, and situations." • What gets noticed? Answer: People pay more attention to negative or more salient info. Often focus on info that fits priming • Priming Answer: An enhanced ability to think of a stimulus, such as a word or object, as a result of a recent exposure to the stimulus For example, research has found that we can prime someone to walk more slowlyby having them read words like cautious or leisurely • Assimilation Answer: interpreting our new experiences in terms of our existing schemas A child sees a new type of dog they've never seen before but recognizes it as adog [Show More]
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