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Test Bank for Consumer Behavior: Buying, Having, and Being, Global Edition 13th Edition by Michael R. Solomon

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Test Bank for Consumer Behavior: Buying, Having, and Being, Global Edition 13th Edition by Michael R. Solomon - Complete, Detailed and latest Test Bank. All Chapters (1-17) Included. #ConsumerBehav ... ior, #SocialWellBeing, #ConsumerPerception, #LearningAndMemory, #MotivationAndAffect, #GenderIdentity, #PersonalityValues, #PersuasiveCommunications, #DecisionMaking, #ProductUsage, #GroupInfluences, #SocialClass, #Subcultures, #ConsumerCulture, #ConsumerResearch. Consumer, Behavior, Social, Well-Being, Perception, Learning, Memory, Motivation, Affect, Gender, Identity, Personality, Values, Persuasive, Communications, Decision, Making, Product, Usage, Group, Influences, Class, Subcultures, Culture, Research. PART 1: FOUNDATIONS OF CONSUMER BEHAVIOR Chapter:1.Buying, Having, and Being: An Introduction to Consumer Behavior Chapter:2.Consumer and Social Well-Being PART 2: INTERNAL INFLUENCES ON CONSUMER BEHAVIOR Chapter:3.Perception Chapter:4.Learning and Memory Chapter:5.Motivation and Affect Chapter:6.The Self and Gender Identity Chapter:7.Personality, Lifestyles, and Values PART 3: CHOOSING AND USING PRODUCTS Chapter:8.Attitudes and Persuasive Communications Chapter:9.Decision Making Chapter:10.Buying, Using, and Disposing PART 4: CONSUMERS IN THEIR SOCIAL AND CULTURAL SETTINGS Chapter:11.Group Influences and Social Media Chapter:12.Income and Social Class Chapter:13.Subcultures Chapter:14.Culture Chapter:15.Careers in Consumer Research Chapter:16.Research Methods Chapter:17.Sources of Secondary Data Test Bank for Consumer Behavior: Buying, Having, and Being, Global Edition 13th Edition by Michael R. Solomon - Complete, Detailed and latest Test Bank. All Chapters (1-17) Included-ISBN-10 1292318104 | ISBN-13 978-1292318103 [Show More]

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