Management > Presentation > Baruch College, CUNYMGT 9600MGT 9600 - Intro to Strategy - Google case(3) How to Succeed in MGT 960 (All)

Baruch College, CUNYMGT 9600MGT 9600 - Intro to Strategy - Google case(3) How to Succeed in MGT 9600 without really trying(*)

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How to Succeed in MGT 9600 without really trying(*) Prof. Edward Kurpis (*) – However, trying is strongly recommendedWhat is MGT 9600 about? STRATEGIC MANAGEMENT COMPETITIVE ADVANTAGEImproving D... iagnostic vs. Analytical Reasoning We are comfortable with this mode of analysis… Test / Diagnose with imperfect information Problem solving to find ‘right’ answersSpecific Course ObjectivesHow we will deliver those goals The WORK (and GRADES) • Exams 50% • Class Contributions 25% • Case Outlines 25%Case Outlines • For 4 out of 8 cases scheduled for discussion: • Prepare a 1-2 page, single-spaced summary of your analysis of the situation, following the case prompts/questions I will post online: 1. What is/are the key strategic issue(s) faced by the company as presented in the case materials? 2. What are the causes of the issues faced by the company? 3. What are your thoughts/analyses/recommendations for resolving these issues, based on course concepts? Prepare to go deeper with your analysis in class discussions [Show More]

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