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Walmart and Amazon Duke Out for E-Commerce Supremacy - Ryerson University ITM 102

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Walmart and Amazon Duke Out for E-Commerce Supremacy 10-15. Competitive Forces and Value Chain Models ● Walmart: Walmart has a strong supplier and customer intimacy. They provide low prices on a ... variety of their products which is how they get their customers. Walmart’s value chain is mainly focused on the operation, sales, and marketing of the products. With customer feedback, Walmart continues to improve their supply chain to meet the needs of their customers. ● Amazon: Amazon has started as an e-commerce business. Though the company provides services, their main service is to ship products to their customers. They are in the middle as they take orders from customers and buy and ship the product they need from a third party supplier. Their value chain consists of information systems to improve their logistics, sales, marketing, and shipping. 10-16. Business Models and Strategies ● Walmart: Walmart is based off at physical stores. They have +4,000 stores across the United States. They’re new to the internet but are forced to participate in online services as their huge competitor is an e-business. ● Amazon: Amazon is a new company compared to Walmart. They are mainly an online service business. Amazon offers lower prices in shipping than Walmart does. With that said, customers get their products immediately when shopping at Walmart stores but have to wait at least a day or two when ordering from amazon. That [Show More]

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