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eBook for IM Entrepreneurship Successfully Launching New Ventures, 5th Edition By Bruce Barringer, Duane Ireland Get all 15 Chapters eBook PDF. Table of Contents Preface PART 1: Decisio... n to Become an Entrepreneur 1. Introduction to Entrepreneurship PART 2: Developing Successful Business Ideas 3. Feasibility Analysis 4. Developing an Effective Business Model 5. Industry and Competitor Analysis 6. Writing a Business Plan PART 3: Moving from an Idea to an Entrepreneurial Firm 7. Preparing the Proper Ethical and Legal Foundation 8. Assessing a New Venture’s Financial Strength and Viability 9. Building a New-Venture Team 10. Getting Financing or Funding PART 4: Managing and Growing an Entrepreneurial Firm 11. Unique Marketing Issues 12. The Importance of Intellectual Property 13. Preparing for and Evaluating the Challenges of Growth 14. Strategies for Firm Growth 15. Franchising Glossary Name Index Company Index Subject Index [Show More]
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