You can use filters to limit or modify the data in a view. - ANSWER True
Which of these represents the hierarchy of accounts, properties and views in a Google Analytics account?
- ANSWER Account > Property > View
(
...
You can use filters to limit or modify the data in a view. - ANSWER True
Which of these represents the hierarchy of accounts, properties and views in a Google Analytics account?
- ANSWER Account > Property > View
(Correct)
What is a "metric" in Google Analytics? - ANSWER The numbers in a data set often paired with dimensions
You can share all the assets below in the Solutions Gallery EXCEPT - ANSWER Custom Dimensions
The default Google Analytics session expires after 30 minutes of users' inactivity and cannot be changed. - ANSWER False
What would you set up to track metrics that don't appear in Google Analytics by default? e.g. how many comments users posted to a webpage on your site.
- ANSWER Custom Metrics
All of the below are benefits of using segments in your data analysis EXCEPT: - ANSWER You can permanently modify the data in your view
What scope would you apply to set up a Custom Dimension that collects data related to an aspect of a user? - ANSWER User
Which reports can show you the sequence of interactions that led up to each conversion and transaction? - ANSWER Multi-Channel Funnel Reports
What would happen if a user clears the Google Analytics cookie from their browser? - ANSWER All of the above
Which of these lets you upload data from external sources and combine it with data you collect via Analytics? - ANSWER Data Import
Which of these campaigns requires you to manually add campaign parameters to your URLs for tracking? - ANSWER Email Campaigns
Which of these would prevent data from appearing in a Custom Report?
You've applied a filter that filters out all of your data - ANSWER You've applied a filter that filters out all of your data
Once you have deleted a view, you have a limited number of days to restore that view before it is permanently deleted: - ANSWER True
The following criteria can be used to create a Dynamic Remarketing audience EXCEPT: - ANSWER Users who returned an item they purchased
Goals in Google Analytics fall into one of 4 types: - ANSWER Destination, Event, Duration, Pages/Screens per session
What type of data does Google Analytics terms of service prohibit you from collecting?
- ANSWER Personally identifiable information
An event hit for reporting can include which four parameters? - ANSWER Category, Action, Label, Value
Custom Segments CANNOT be created using which of these criteria? - ANSWER Ad Type
Without a User-ID view, when Google Analytics NOT be able to identify sessions from the same user? - ANSWER When the sessions happen in different browsers on the same device
If you only wanted to include data from a campaign titled "Black Friday" in Campaign reports, which filter would you apply? - ANSWER Custom include filter with field "campaign name" and pattern "black friday"
What does "dimension" mean in Google Analytics? - ANSWER An attribute of a website that can be organized for better analysis
Through which report can you determine the numbers of users who visited your site over 1-day, 7-day, 14-day, and 30-day periods? - ANSWER Active User Report
In which of the following reports can Custom Dimensions be used? - ANSWER Primary dimensions and Secondary dimensions in Custom Reports, and Secondary dimensions in Standard Reports
All of the characteristics below can be used to create a Custom Segment EXCEPT: - ANSWER Users who have children
In which scenario would you want to lengthen the default session timeout length in Google Analytics? - ANSWER The average length of videos on your site is 35 minutes
Which of the following is NOT possible with Custom Reports: - ANSWER Pair metrics and dimensions of differ
[Show More]
