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Mobile Internet devices and Web 2.0 ✔✔What has enabled social media use to grow exponentially over the past decade, dramatically changing how individuals and organizations communicate and conduct business? a.) The Int ...

Mobile Internet devices and Web 2.0 ✔✔What has enabled social media use to grow exponentially over the past decade, dramatically changing how individuals and organizations communicate and conduct business? a.) The Internet b.) Broadband packet switched data communications c.) Mobile Internet devices and Web 2.0 LinkedIn ✔✔Which social media site has made employee recruitment more economical and efficient? a.) Twitter b.) Facebook c.) LinkedIn Educating employees about social media threats ✔✔Which method can businesses utilize to thwart social media risks and threats? a.) Creating their own social media platforms b.) Educating employees about social media threats c.) Opting out of social media channelsThe ability to review and target candidates based on their background ✔✔What is the business benefit of a social media website like LinkedIn? a.) The ability to reduce wages due to proliferation of candidates. b.) The ability to review and target candidates based on their background. c.) The ability to always find the right candidates. Social media ✔✔What other sources of information besides a resume, cover letter, and interviews are employers using when evaluating candidates? a.) Social media b.) Social network c.) Social profile To increase traffic to the organization's website ✔✔What is the responsibility of a search engine optimization (SEO) specialist? a.) To develop an Internet marketing campaign b.) To increase traffic to the organization's website c.) To work as the organizational liaison for search engine companies Social media has replaced where people get their news ✔✔How has social media influenced the dissemination of news and current events? a.) Social media has replaced where people get their news.b.) Social media has replaced Internet news content sites. c.) Social media has replaced where people get their entertainment. The assassination of Osama Bin Laden ✔✔What major event in American history was tweeted 20 minutes before any established news organization made the announcement? a.) The assassination of Osama Bin Laden b.) The election results of Barack Obama c.) The capture of Saddam Hussein Facebook ✔✔Which social media site is the most commonly used? a.) Facebook b.) Twitter c.) Instagram Business strategy ✔✔Which of the following is NOT a benefit to business from social media apps? a.) Business strategy b.) User generated feedback c.) Targeted sales promotions Public relations use social media to respond to negative news quickly, as well as for promoting positive news ✔✔How is social media an effective public relations tool?

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