CPRP TEST
A sponsorship proposal should include: 4 of them. - ✔✔History of the Event
Logistics
Benefits of the event
Establish sponsorship packages
What year was the first examination given?
What does NCB stand for
...
CPRP TEST
A sponsorship proposal should include: 4 of them. - ✔✔History of the Event
Logistics
Benefits of the event
Establish sponsorship packages
What year was the first examination given?
What does NCB stand for? - ✔✔1990
National certified board
What is the definition of individual and community benefits?
Pg. 9 - ✔✔Individual - what the participant is in the program and gets benefits out of them
Community - is what the participant is not using the services or in a program, but can be a
potential participant. He gets benefits from not participating.
Example: The person lives next to the trails, the property value goes up even thou they are not
using them.
What does repositioning mean and why would you do?
PG:10 - ✔✔To change your image and get an image out there.
To promote a new positive image.
Example: the public seen us as providing fun, park visits, sports leagues, and places to learn new
skills.
Parks and rec. wants to be seen as means to solving problems in the community and as an
invaluable asset.
What steps (process)are taken to educate the public about benefits? - ✔✔Formulate a precise
statement of how you are dealing with pressing city issues
To do research to show how you are going to deal with those issues
How you are going to get it done
How can the NPRA make a significant contribution to the community? - ✔✔Obesity, cost of
health care, environmental deterioration
Who do Parks & recreation have to listen to? - ✔✔Elective officials
What is a good way to solicit the public? - ✔✔Is to form a friendship group
Who's ultimate responsibilities of financial management with in an agency - who shares with
them?
PG: 12 - ✔✔The CEO and share with others in the organization.
What are three ways to collect public input regarding policies?
PG:12 - ✔✔Public Meetings
Focus group:
Citizen Advisory groups
What are public meetings?
PG: 12 - ✔✔Public meetings:
Are held to inform the public of specific items that changes.
To consult the public on issues and to see how they react.
Involve the public are getting their input.
Example: such as building a new community center or determining the needs of the community.
A small group that represents a large group of patrons.
There is a facilitator who is not affiliated with the agency.
Their job is to obtain perceptions, opinions, and beliefs and attitudes about a given subject. -
✔✔What is a focus group?
Their job is to obtain what?
PG:12
Citizen Advisory Group?
PG:13 - ✔✔This group is formed to provide valuable feedback and directions.
They can investigate specific issues or problems.
Can be used to discuss policy changes gather feedback to help with policy formation.
What is a vision?
PG:14 - ✔✔The vision of the organization is an ideal image of what the organization will look
like in the future.
The mission statement answers what three questions?
PG:14 - ✔✔Who is the costumer
What services are provided by the agency
And how are they going to be provided.
What are the two types of buyers? - ✔✔Current Buyer: which a patron already using your
services
Potential: is a individual whom is not using your services but is not.
Agencies work together to meet a need or solve a problem.
What are the three different levels: PG:14 - ✔✔Collaboration
Alliances
Partnership:
What is Latent demand?
PG:15 - ✔✔Is potential individuals who are not currently participating, but who may be
interested in participating in the future.
What is marketing Mix?
What are the4 4 P's
PG:15 - ✔✔Is composed by the four P's
Price, product, promotion, place
[Show More]
