Marketing > eBook-PDF > [eBook] [PDF] Principles of Marketing, 19th Global Edition By Philip Kotler, Gary Armstrong, Sridhar (All)

[eBook] [PDF] Principles of Marketing, 19th Global Edition By Philip Kotler, Gary Armstrong, Sridhar Balasubramanian

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Ideal for students who study marketing courses, this textbook offers a comprehensive overview of the fundamental principles of marketing within an innovative customer-value framework, providing you wi... th the knowledge and resources to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. [Show More]

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