Business > Research Paper > COMPETITVE ADVANTAGE/STRATEGIC ANALYSIS 2 (All)
COMPETITVE ADVANTAGE/STRATEGIC ANALYSIS 2
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COMPETITVE ADVANTAGE/STRATEGIC ANALYSIS 2 Abstract In this day and age, businesses are going after extra mile that will enable them to surpass their competitors and maximize profits. A business’ ... long term success rely upon its ability to use its current features while at the same time, analyzing and investing in basically new features in an active environment. This paper takes a look at the success of America Online (AOL), which was once one of the most popular Internet Service Providers (IPS). The purpose of this paper is to identify and describe what AOL’s competitive advantage was. This paper will determine why and how AOL lost their competitive advantage. This paper will also disclose what could have been done to prevent AOL’s loss of competitive advantage. A detailed description of competitive advantage and its purpose will be provided as a basis for obtaining a better understanding of this paper. An explanation of sustainable competitive advantage will also be provided as a basis for understanding its importance. Keywords: competitors, America Online, Internet Service Providers, , competitive advantage, sustainable competitive advantage [Show More]
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