Business > CASE STUDY > Fallacies_of_Reasoning.docx COM-222 Fallacies of Reasoning Grand Canyon University: COM (All)
Fallacies_of_Reasoning.docx COM-222 Fallacies of Reasoning Grand Canyon University: COM
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Fallacies_of_Reasoning.docx COM-222 Fallacies of Reasoning Grand Canyon University: COM-222 For the first commercial, McDonalds made a television commercial that was all about showing how McDonald ... s was voted “Americas Favorite,†in order to bring in more consumers. They utilize smiling, laughing, and singing, to bring a joyful presence to the commercial, to make McDonalds seem like a fun and happy place to be, encouraging the audience to eat there as if they will be happy from eating their food as well. The fallacy this commercial has is the bandwagon fallacy, which, according to an article by Curtis Newbold, “attempts to persuade people by making them feel that a product or idea is popular and that everyone else is doing it,†(Newbold, 2017). By using the saying that McDonalds is “Americas Favorite,†they are hoping that potential consumers will see this, and believe that McDonalds is actually Americas favorite restaurant, and that everyone else wants to eat their food. This makes the potential consumer curious if McDonalds really does live up to these standards, and encourages them to go out and try it for themselves. My reaction to this commercial was that it was trying to persuade the American audience to eat more McDonalds because it was the “popular†food option at the time. When a company is on the rise like McDonalds was at the time of the commercial, they have to make it look as appealing as possible. The food itself was extremely unhealthy, so they had to find another angle. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . .. .. . . . . . . . . . . . . . . . . . .. . . . . [Show More]
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