BUSI_600_Case_Study_1_Hero_Builders.docx BUSI 600 Case Study1 Hero Builders Liberty University BUSI 600-B02 Author Note Randell Farley I have no known conflict of interest to disclose. Correspondence concerning
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BUSI_600_Case_Study_1_Hero_Builders.docx BUSI 600 Case Study1 Hero Builders Liberty University BUSI 600-B02 Author Note Randell Farley I have no known conflict of interest to disclose. Correspondence concerning this article should be addressed to Randell Farley
[email protected] BUSI 600 Case Study 1 Hero Builders Question 1: The Types of Studies in the Case The case study provides research details in a descriptive reporting format. The researcher collected data and tried to reveal other market players as well as the main trends (Schindler,2019). For example, the researcher highlights that Vicale discoveredmany companies of different sizes worldwide conducting similar business. After the researcher discovered that Hasbro was the biggest player, they conducted a further studyof the retail environment where they found; action figures took more aisle space at the toy store (Atmowardoyo, 2018). Additionally, the research can be classified as a descriptive onesince the researcher highlights the main people who contributed to making the business idea more successful. After identifying that current Hero-toys were more relevant and attracted more customers, Vicale further consulted a lawyer who was the primary agent of definingwhether the business design was more feasible (Schindler,2019). The lawyer assured them that the brand applied the presidential likeness on several occasions; thus, making the idea more valid. The researcher further describes that the enterprise will implement the idea more efficiently. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . .. .. . . . . . . . . . . . . . . . . . .. . . . .
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