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Strategic Plan Part 2 .docx Strategic Plan Part 2: Internal Environmental Analysis STR/5

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Strategic Plan Part 2 .docx Strategic Plan Part 2: Internal Environmental Analysis STR/581 Strategic Plan Part 2: Internal Environmental Analysis An internal analysis allows companies to explore their own competencie ...

Strategic Plan Part 2 .docx Strategic Plan Part 2: Internal Environmental Analysis STR/581 Strategic Plan Part 2: Internal Environmental Analysis An internal analysis allows companies to explore their own competencies and competitive viability. The information that is gathered is then utilized to develop strategies that the company believes will help sustain or add growth to the business. Even though the external factors that were previously identified were noted as the reason behind Apple™s success, the internal factors are equally as important to the competitive advantage. This paper will assess Apple Inc.™s internal environment, identify the most important strengths and weaknesses of the company,determine its resources,briefly examine the most important internal environmental factors, and perform a competitor analysis. The paper will also assess the structure of Apple and determine the organization™s competitive position and its possibilities. Apple™s Internal Environment Analyzing the internal environment of a company is also a part of organizations™ environmental scanning strategy. As previously mentioned in the Strategic Plan Part 1 for Apple Inc., environmental scanning gathers data on events and assesses its relationship to the organization (Thomas Edison State University, n.d.). The tool that is commonly used by companies to analyze its internal environment is the situational analysis tool, also known as SWOT analysis.A SWOT analysis will summarize the strengths, weaknesses, opportunities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . .. .. . . . . . . . . . . . . . . . . . .. . . . .

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