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mkt 113 fp part i milestone two submission template| MKT113: Final Project Part I M

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mkt_113_fp_part_i_milestone_two_submission_template.docx MKT113: Final Project Part I Milestone Two Simply Natural Southern New Hampshire University In a world full of unknown, it is always g... ood to know what we are feeding our pets. Healthy Value is a company that prides itself on the ingredients that make up its pet treats and foods. This company is launching a brand called œSimply Natural. Its name comes from just that, simply natural ingredients. Nothing goes into this dog food except the wholesomely organic nutrients our dogs need to grow and stay healthy. We all love our fur babies and we all want what is best for them. As our brand begins its launch on a new and healthy dog food, we step back and look at the areas in which it might sell best. Taking a look at Fort Wayne, Indiana 46808, we notice the suburban area and the average age of 34 with families. We are basing our launch on the area with a middle to upper class income. While we would love to have our dog food be a very reasonable price for everyone, the process of making it is a little more complicated just so we can assure all the natural and organic ingredients. The areas that were chosen are also based dog parks and the vets offices and daycares. In today™s society most families with pets either had them before they had children or got them after to teach their children responsibility. We know that many families want what is best for their own children just as much as they do their animals. An all-natural dog food choice will not only be a want. . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . .. .. . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . [Show More]

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