Business > CASE STUDY > Apple 3.docx Running Head: APPLE OGL 260 Apple: High Risk Can Be High Reward Arizo (All)
Apple 3.docx Running Head: APPLE OGL 260 Apple: High Risk Can Be High Reward Arizona State University OGL 260 “ Module 3 Apple: High Risk Can Be High Reward To many of us Apple has bec... ome a household name. It may be a cell phone, a computer, or even your music streaming service; but chances are you are using an Apple product. Today, Apple is the largest technology firm in the world, with annual revenues of more than $60 billion. The company boasts 284 retail locations spanning 10 different countries (Chan, 2014). How did this company experience so much success? By taking a deeper look into the history of Apple, their business plan, as well as their financial statements and cash flow. We will be able to shine a light on the success of this California computer company. Apple started out in Cupertino, California by founders Steve Jobs and Steve Wozniak with the start of their first Apple co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . [Show More]
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